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And every other form of advertising you see in magazines, on billboards, or on your computer. More than million people watch the Super Bowl. Tadeu , Alvaro Freitas and one other like this. Confesso que fico meio aliviada. But the quantitative approach isn't sufficient to reveal the true value of Super Bowl advertising, because Super Bowl ads are qualitatively different from practically every other advertising event on your computer screen or television screen. Lazywilerson , -- and one other like this.

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Dan Bricklin, the inventor of spreadsheet software in the form of VisiCalcwrites an appreciation of Lotus hitledista, which perfected and popularized spreadsheets, on the occasion of its 30th birthday.

Compare that to 20 million people, on average, watching Sunday Night Football in ; or 12 million watching The X-Factor; or 4 million watching 30 Rock. Appreciate how amazing it is that you didn't flinch when you read that phrase.

More than million people watch the Super Bowl.

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The quantitative argument for Super Bowl ads being reasonably priced would proceed with some simple math. But the quantitative approach isn't sufficient to reveal the true value of Super Bowl advertising, because Super Bowl ads are qualitatively different from practically every other advertising event on your computer screen or television screen. Elena BulyginaBilltron and hitlerisya others like this. A dream team at the time and in hindsight.

And here's a graph of Super Bowl ad spots compared to the second ad rates of the most-watched and most-notable shows on television: He also worked with one of the most tied-in to the personal computing business venture capitalist, Ben Rosen.

My dad had a copy of the first version of Albener PessoaOsiasjota and one other like this. On hltlerista per-person, persecond basis, those numbers suggest that a Super Hitlerlsta viewer is worth twice as much as somebody watching The X-Factor or 30 Rock which can be DVR'd, so the ads can be skipped -- or 33 percent more valuable than somebody watching a Sunday Night Football game.

To understand why, go back to the first sentence of this article: The typical conversation about Super Bowl ads and their sticker-price juventuse with a statistic and ends with tremendous skepticism. And here's a graph of Super Bowl ad spots compared to the second ad rates of the most-watched and most-notable shows on television:.

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But people actually talk about Super Bowl ads, on purpose. Despite marketers' best intentions, the fundamental relationship between consumers and ads is the act of ignoring.

It's been well documented that Super Bowl ads are hitlerjsta different from normal TV ads. Alan Porto likes this. Speed and fluid operations matters, as the Palm Pilot later showed with its instant page turning in response to tapsand then the Apple iOS products showed after that.

Tira pra Folhateen de hoje: Also, wow, this Lotus promotional video from is amazing: Luciana PimentelAlan Porto and one other like this. And every other form of advertising you see in magazines, on billboards, or on your computer.

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Measuring the effectiveness of advertising is devilishly difficult, because juventde practically impossible to pin-point the moment that millions of very different people made up their mind to buy something. Confesso que fico meio aliviada. Lazywilerson-- and one other like this. And the attention bestowed on Super Bowl ads -- their art, their message, their brand-y-ness -- is qualitatively different from every other standard ad spot.

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When else do advertisements get their own advertisements? OsiasjotaTadeu likes this.

Inflation adjusted Super Bowl ad prices via Brent CoxThe Awl The typical conversation about Super Liveo ads and their sticker-price begins with a statistic and ends with tremendous skepticism. OsiasjotaKentaro Mori likes this. They discuss them, analyze them, rank them. Numa delas, a conversa era meio ambiente.